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	<title>Comments on: Big Brands Diving into Social Media</title>
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	<link>http://navelmarketing.com/2008/06/06/big-brands-diving-into-social-media/</link>
	<description>Word of Mouth Marketing From the Inside Out</description>
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		<title>By: Christopher Barger, GM's Social Media Rock Star &#124; Blogging</title>
		<link>http://navelmarketing.com/2008/06/06/big-brands-diving-into-social-media/#comment-108</link>
		<dc:creator><![CDATA[Christopher Barger, GM's Social Media Rock Star &#124; Blogging]]></dc:creator>
		<pubDate>Mon, 16 Jun 2008 13:32:03 +0000</pubDate>
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		<description><![CDATA[[...] Like most rock stars, Christopher Barger—who along with GM vice chairman Bob Lutz has transformed the image of GM from stodgy 20th-century manufacturer into Web 2.0-savvy innovator—is even better live than recorded. If you get the opportunity to hear him speak (an increasingly likely scenario as he expands his activity on the circuit), go for it. Here are a few highlights from his presentation at the recent Blogging for Business conference. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Like most rock stars, Christopher Barger—who along with GM vice chairman Bob Lutz has transformed the image of GM from stodgy 20th-century manufacturer into Web 2.0-savvy innovator—is even better live than recorded. If you get the opportunity to hear him speak (an increasingly likely scenario as he expands his activity on the circuit), go for it. Here are a few highlights from his presentation at the recent Blogging for Business conference. [...]</p>
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		<title>By: bcritchfield</title>
		<link>http://navelmarketing.com/2008/06/06/big-brands-diving-into-social-media/#comment-106</link>
		<dc:creator><![CDATA[bcritchfield]]></dc:creator>
		<pubDate>Wed, 11 Jun 2008 03:38:17 +0000</pubDate>
		<guid isPermaLink="false">http://navelmarketing.wordpress.com/?p=85#comment-106</guid>
		<description><![CDATA[Good point. Like I said, social media is the great equalizer.

I thought very similar to you, however, after hearing these two gentleman speak, I was very impressed.

I believe that big brands will be in the game and dive into it big time. I think if you count them out, you are missing great opportunity to learn from them.]]></description>
		<content:encoded><![CDATA[<p>Good point. Like I said, social media is the great equalizer.</p>
<p>I thought very similar to you, however, after hearing these two gentleman speak, I was very impressed.</p>
<p>I believe that big brands will be in the game and dive into it big time. I think if you count them out, you are missing great opportunity to learn from them.</p>
]]></content:encoded>
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		<title>By: socio gaga</title>
		<link>http://navelmarketing.com/2008/06/06/big-brands-diving-into-social-media/#comment-103</link>
		<dc:creator><![CDATA[socio gaga]]></dc:creator>
		<pubDate>Sat, 07 Jun 2008 22:31:15 +0000</pubDate>
		<guid isPermaLink="false">http://navelmarketing.wordpress.com/?p=85#comment-103</guid>
		<description><![CDATA[It&#039;s questionable how well big brands will actually do in the social media circle long-term. After all, they are largely the reason we are moving to social media in the first place.]]></description>
		<content:encoded><![CDATA[<p>It&#8217;s questionable how well big brands will actually do in the social media circle long-term. After all, they are largely the reason we are moving to social media in the first place.</p>
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